Study: Property values increase in areas where Trader Joe’s locates

In addition to triple ginger snaps, orange chicken and wild mushroom & black truffle flatbread, here’s another reason to like Trader Joe’s: It might drive up property values.

Both nationally and in the Tampa Bay area, homes near Trader Joe’s markets have shown a greater increase in value from time of purchase than homes near the stores of rival chain Whole Foods, a new RealtyTrac study says.

Why in the world did RealtyTrac look into this?

Given that two of the most basic human needs are food and shelter, the online real estate data company thought it might be “enlightening” to run an analysis combining those elements as related to “two iconic grocery store chains with cult followings.”

Realtor Julia Brazier knows the cultlike appeal of Trader Joe’s, a California-based chain that in February opened a store near her home in St. Petersburg’s Old Northeast.

“My niece visited for three months from L.A., and she practically lived at Trader Joe’s,” Brazier says.

Brazier recently sold a house to a couple who were happy to be within walking distance of Trader Joe’s at 2742 Fourth St. N. But another couple, from Texas, had their doubts while looking for a home.

Read more here.

About Author

John William is a cum laude graduate of the University of Miami, and has spent his lifetime in sales and marketing. The fourth generation to join his family business, John William manages all luxury residential sales and transactions within the Tampa Bay and South Florida markets. A keen industry insider with a finger on the pulse of the area, He is an expert identifying high-return acquisition and development opportunities for hungry investors both large and small while simultaneously working with homeowners and homebuyers to buy and sell the home of their dreams… often times without the need of the MLS or a For Sale sign. He also oversees all digital and print marketing for the company, and handles all sales training for new and established agents alike. He is a member of the Board of Directors of Brookwood Florida, the oldest charity in Florida, and works to raise millions of dollars annually for local charities and museums.