$2 billion Vinik Downtown Tampa project to focus on healthy design

To Jeff Vinik’s list of big ambitions for what he now describes as a $2 billion project near downtown Tampa, add this:

To create the world’s first city district designed to make those who live and work there more healthy.

Vinik on Tuesday unveiled a partnership to do that with Delos, a New York-based real estate company that tries to build health and wellness strategies into its projects.

The Tampa Bay Lightning owner wants not only to show that city design can be healthy. He also thinks a good-for-you focus can be a “major selling point” for the 40 acres he’s developing near Amalie Arena with the backing of Microsoft founder Bill Gates’ personal investment fund Cascade Investment. So far, Vinik said that whenever the idea has come up in discussions with prospective tenants, “it has, if nothing else, piqued their interest.”


“When you’re an employer, what’s more important than attracting the best employees and retaining the best employees?” he said. “Health and wellness is a major item people are focusing on and care about.”

As part of the initiative, Vinik’s real estate company, Strategic Property Partners, estimates there will be $20 million in public and private funds invested on health- and wellness-focused technologies and design strategies.

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John William is a cum laude graduate of the University of Miami, and has spent his lifetime in sales and marketing. The fourth generation to join his family business, John William manages all luxury residential sales and transactions within the Tampa Bay and South Florida markets. A keen industry insider with a finger on the pulse of the area, He is an expert identifying high-return acquisition and development opportunities for hungry investors both large and small while simultaneously working with homeowners and homebuyers to buy and sell the home of their dreams… often times without the need of the MLS or a For Sale sign. He also oversees all digital and print marketing for the company, and handles all sales training for new and established agents alike. He is a member of the Board of Directors of Brookwood Florida, the oldest charity in Florida, and works to raise millions of dollars annually for local charities and museums.